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Web Design Wales
We are a Welsh web design company delivering stunning, functional and responsive websites that connect with the people browsing with them – your clients.
We don’t look for style points, we look for conversions. We are an ROI based agency that look at websites as a means to generate leads, maximise visibility and increases sales.
Our in-house team work with small businesses, charities and local government bodies to develop websites at a price Cardiff agencies can’t match.
Included In Web Design Services
We produce local enterprises with a full list of Web Design Services, including high-quality Custom Website Design, Site Development and Search Optimisation settings. Our partners vary from single start-up businesses to multi-location established companies. Whatever the project, we will help your website perform and give you a return on your investment.
Websites are the centrepiece of any business marketing efforts. Whether people find you on Google, notice you on Facebook or hear about you from a friend, your website needs to make things as engaging as possible and easy to use.
Our prices are incredibly competitive and allow you not just to put something online but give you a platform for growth. There are also unlimited design revisions until you are 100% satisfied. So you can have peace of mind you will get what you are paying for. We only accept projects we believe will make a difference, so get in touch to reserve your spot.
- Bespoke Design
- Responsive design
- Free optimisation
- Feature packed
Essentials - £450
Just the basics to get you started. A Home/Service, About and Contact page.
Business - £700
A basic price for a standard brochure website. This will give you a chance to show off more services and reach further on Google.
E-commerce - £1250
Shopping online is only going to grow and it's not just products any more. 50 products included.
We want our partners to succed
We only sell you a service if we believe that you’ll benefit from it in the long term. So if you want to find out if we can help you are your enterprise, get in touch and we’ll let you know.
We’ll also try to learn more about your business and offer some advice on directions to take.
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We are a super team
Why? We genuinely want to help you. By giving you our best is how you grow and that is what leads us to keep and growing.
Our main ambition is to create jobs in Wales by helping businesses like yours to prosper. We’ve had a hand in creating ten’s of local jobs and our ambition over the next 3 years is to get that over 100.
Web Design Insights - Glossary/Light Reading
RESULTS
Increase sales, establish trust, improve communication or build your brand? What is the most important goal for the online representation of your business? We’ll help you consider your ideal site visitor and plot their journey, so they end up in the right place. Starting from the first few seconds, they arrive at making sure they can reach out to you as quickly as possible.
An attractive website will not achieve your overall aspirations. We can help you set and achieve your marketing ambitions. If you aim for nothing, you’ll hit it every time but if you have a target to hit we can help. We also know its important not to aim at everything because overreaching will leave potential customers unhappy and disinterested.
So know your audience and pitch it to them. You might have some great images, but if your product is highly technical then data, rather the pictures should be your site’s hallmark. Then, present it in such a way that is users can skim read (bullet points and specifications), as large paragraphs are not the best way to communicate that information.
So, measure online success, don’t just hope it’ll work out. We’ll help you benchmark where you start, collect daily data outputs from several outlets to make sure you know the changes and provide figures, so you know your website is making a difference.
USER PERSONA
Something we find incredibly helpful when building websites are creating and finding out your ideal or most common customer. What is important to them what aspects of the site do they want to they use, and this is made up of a whole lot of characteristics. This is built up with things like affluence, education levels, device preference, hobbies and purchasing habits. It’s essential to build this profile so you can understand what payment methods they prefer, how they show trust, days or times that are more accessible to them. This goes to inform many many aspects of the website from the from the marketing language being used to the keywords that need to be targeted. An excellent example of this is a plumber who would have two different type of personas that they would build their website around. Firstly those that are desperately in need of an emergency repair. The landing pages for Ben need to have emergency 24/7 in big bold red banners with an obvious telephone number. The second persona is of somebody looking to replace the there existing heating system and because of the money involved want to make sure that you are trusted, that you are an expert in your field and that you are reasonably priced. So these pages need to revolve around testimonials so that a user can build up trust and have an understanding of how reasonable your rates are
ROI
Potential sales over 3-5 years x Value of each customer – Website Design = Estimated ROI
When you know how many people are looking for your kind of business a month, and how many you think you can attract. Then multiply that monthly value by 3-5 years. So to work backwards, our most popular site costs £750, and we won’t build it if unless you have a chance to attract ten people a month, which over 48 months is potentially 480 people. Thats why we are so sure of our success.
It’s important to say that a good website with good SEO (Search engine optimisation) is often considered the best investment of any marketing strategy. However, the initial upfront cost puts a lot of small businesses off. So let us look a bit deeper.
A website can cost anything from a free DIY ‘drag and drop’ site to a multi-million-pound mega-site, so it’s important to get the right ‘bang per buck’ as it were. Spend too much, and it will be hard to ‘pay off’ and spend too little, and it will never ‘take off’. So you have to invest wisely to make sure that your phone doesn’t stop ringing and it’s more than just the bank that wants to talk.
You have to do your sums for the first, and we can help with the second two (though there are a few SEO tools out that may offer trial periods if you want to find answers yourself).
KEYWORD RESEARCH
Maybe you are a shoe shop, and you sell shoes and trainers. Keyword research will show you that in your area there are a hundred people who are searching for trainers, and then a separate group of people searching for shoes online. What’s better for your website? It may be to target the word ‘trainers’ because you’re more likely to get people onto your site if you optimise for that keyword.
It may be that keyword research shows you that people in your area are searching for ‘Adidas trainers’. If you know this, then you can make changes to your website that make it easier for those customers to find you. It’s like this for all elements of your website.
This is where the research comes in, and this is why it’s important to do your homework and to understand, not just how you refer to your business, but how people search for the things that are linked to your business. Try and trust the results rather than relying upon your usual business terminology.
COMPETITIVE
To be the best learn from those who are winning and improve on where they are weak.
Firstly we identify your competitors. These may not be sites that sell the same thing as you, but they rank for the words you want to list for.
Next, we gather all kinds of data by crawling their sites and their Google footprint.
From here we start to look at what they are doing on their sites to see the full range of keywords they are ranked for to understand their content. Then we look at their backlinks to know how they’ve built trust with Google.
After we’ve worked through this long process, we can start to see patterns after we’ve worked through 4/5 of your competitors and we can formulate a strategy for your site.
FUNCTIONALITY
The functionality isn’t just about the end user. It’s also about you and us, your digital marketers. You might need a way to go in and edit text or add images, but you’re not proficient in coding, or we might need to store data and analytics to understand how things are working.
In this case, it’s not just about choosing what tools you need. There are different options for each of those tools as there is not one type of e-commerce engine but several. There’s not one way to gather analytics but 30. There’s not one content management service. So, we can help you navigate through your options and pick the right tool for the job. Our expertise will help to build your success, as we use our extensive experience to help you choose the functionality that uniquely supports your business.
BESPOKE
Maybe you want a similar service to others that have gone before you, but your customers will be different and may want different things. A website should reflect the needs of your customer, and that is an individual experience. Therefore, although template websites will tick boxes, it will not fulfil the unique journey that your customers want to travel and that you will want to take them on.
Therefore, a tailored experience needs to be created, and different questions need to be answered. This is dependent upon your area, your competition, the makeup of your customers and your ideal customers. It will depend on the browsing that they do, with which type of devices that they do it and what you deem as successful results.
MOBILE FIRST
A mobile website shоuld bе соnsіdеrеd your first stер in dеvеlоріng а mobile рrеsеnсе. This is vital, as the vast majority of web browsing is now carried out on smartphones. Since 2018 Google has put a greater emphasis on mobile versions of your website over the desktop experience.
SGôR
Our Address
29 Whitcombe St
Aberdare
Wales
Call us on
01685 882308
Email us
team@sgor.wales
Have an idea in mind?
Arrange a meeting today or pop in between 9am – 5pm, Monday to Friday.