Google Ads Wales · PPC Management

"I tried Google Ads before and it didn't work."

We hear this constantly. And it's almost never Google Ads that failed it was the setup. Broad match keywords burning through budget. Ads landing on a homepage instead of a focused page. No conversion tracking so nobody knew what was working. These are fixable problems.

Starter

£150

First campaign or cleaning up a poorly-performing existing one. Ideal for local service businesses.

Scale

£300

For businesses scaling leads consistently. Multi-campaign management, A/B testing and competitor intelligence.

eCommerce

£600

Full Shopping campaign management, product feed optimisation and revenue-focused tracking for online retailers.

We learn about your business

Your services, target customers, locations, goals and budget before we touch a campaign.

We review your landing pages

Paid traffic sent to a weak page is wasted money. We check your pages are clear, relevant and built to convert.

We plan the campaign

Keywords, structure, ad copy, location targeting, and which services to prioritise first.

We set up conversion tracking

We track what matters calls, forms, purchases. Without this, you're flying blind. With it, we can prove your ROI.

We launch and monitor

Campaign goes live. We watch it closely, adjusting bids and cutting wasted spend from day one.

We keep improving

Monthly reporting in plain English. What's working, what we changed, what we're testing next.

I'm receiving bookings through people finding me on Google — all thanks to Sgôr.

What separates them is their desire to always go the extra mile — on time and at cost.

PPC stands for pay-per-click a type of advertising where you pay when someone clicks your ad. Google Ads is the most popular PPC platform. We use both terms, but the service is the same.

We recommend pairing Google Ads with SEO because it produces better results paid and organic working together. That said, get in touch and we'll give you honest advice on what's right for your business.

Campaigns can start generating traffic within days of going live. Quality of results depends on your budget, landing pages, competition and how well the campaign is set up.

Ad spend depends on your industry, location, goals and competition. We'll help you set a sensible starting budget and be honest about what it's likely to return.

Not directly, paid ads don't improve organic rankings. But running ads gives you real data on which keywords, services and pages generate enquiries, which feeds directly into your SEO strategy.

Clicks, search terms, cost per enquiry, conversions (calls, forms, purchases), wasted spend and ad performance. You'll see all of this in your monthly report.

Yes. For eCommerce businesses with a suitable product feed and website setup, we can manage Shopping campaigns as part of the eCommerce package.

We audit existing accounts for free. Most poorly-performing accounts share the same problems broad match keywords, weak landing pages, no conversion tracking. We'll show you exactly what's wrong before we start.